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Tracking & share-of-voice

Measuring AI Visibility

You can't fix what you don't measure. Build a simple, repeatable system for tracking whether ChatGPT, Perplexity, and Gemini are mentioning you — and turn it into a weekly habit.

18 minutes3 lessonsIntermediate

Lessons

  1. 01

    Pick the prompts that matter

    A good measurement system starts with the right prompts. Build a 15-prompt set that mirrors how real customers actually ask.

    6 min
  2. 02

    Run the test across engines

    Manual testing across ChatGPT, Perplexity, Gemini, and Claude — what to log and how to keep it under 30 minutes.

    7 min
  3. 03

    Build a weekly visibility habit

    Turn the log into a single share-of-voice number, spot drift early, and ship one fix per week.

    5 min