Crash courses5 min readGemini
Gemini — Google's answer layer
Embedded across Google Search, Maps, and Android.
Who's asking
Anyone using Google Search's AI Overviews, Google Maps' AI suggestions, or Android's built-in assistant. Massive local and mobile skew.
How it picks answers
Pulls from Google's index, Google Business Profile, Maps reviews, and structured data. Local results lean heavily on your GBP completeness.
How to win it
Fully complete your Google Business Profile — every field, every category, weekly photos. Respond to reviews. Add Q&A. This is the highest-leverage hour you can spend on AEO.
Hands-on
Try this before the next lesson
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